Category: VR

Reality Report #9: Augmented, Mixed and Virtual Reality

Only one week to go until the Augmented World Expo Europe opens its doors in Munich. More than 100 speakers and 80 exhi­bi­tors are expected to show­case their latest AR and VR trends. Besides AWE, my personal high­light for this month has been Google’s presen­ta­tion of the Pixel 2 phone. Moun­tain View deli­vered the perfor­mance we all expected from Cuper­tino earlier this month. In the smart glasses league, the light-field company Avegant announced their first deve­lop­ment kits. Enjoy reading the latest Reality Report. Continue reading Reality Report #9: Augmented, Mixed and Virtual Reality

Reality Report #8: Augmented, Mixed and Virtual Reality

Only one week to go until Apple laun­ches its new iOS with ARKit and the new iPhone, but the news just came in from Google about their own tool: ARCore. It seems like Moun­tain View has realized that ARKit will bring AR to the masses while Google’s Project Tango got stuck with lame phones and no apps avail­able. In other news, HTC has reduced the price of the Vive and Lenovo presented an Augmented Reality lights­aber. Enjoy reading the latest Reality Report. Continue reading Reality Report #8: Augmented, Mixed and Virtual Reality

Reality Report #7: Augmented, Mixed and Virtual Reality

Google Glass is back! I always had to smile when I said it’ll come back. And here it is. But thats not all. Mira has also presented an inte­res­ting headset for Mixed Reality with the iPhone and Amazon has filed another AR patent. We have new AR/VR maps from VR Fund and the Top 50 list of AR blogs from Feed­spot. Yes, we’re on the list! Enjoy reading the latest Reality Report. Continue reading Reality Report #7: Augmented, Mixed and Virtual Reality

Reality Report #6: Augmented, Mixed and Virtual Reality

Apple, Face­book and Snap are still driving the AR market with new invest­ments and patents. The biggest impact – and it will stay like this for a while – has come from Apple’s ARKit. In the last five years I’ve never seen so many people crea­ting AR examples as I am seeing now with the avai­la­bi­lity of Apples ARKit. The VC invest­ments are also going in the same direc­tion… more. This opens new doors and also new fields – whether it is about the conver­gence with AI or brain computer inter­faces. Enjoy the latest update! Continue reading Reality Report #6: Augmented, Mixed and Virtual Reality

Reality Report #5: Augmented, Mixed and Virtual Reality

Apple WWDC, Google I/O and Augmented World Expo. Three big happe­nings all at once and now the focus of this edition of the Reality Report. Google  already hinted heavily about their focus on AR, now the search engine has clearly indi­cated how important the tech­no­logy is – check out their major announ­ce­ments for I/O. There were also high expec­ta­tions from Apple, espe­ci­ally after a Foxconn employee leaked infor­ma­tion a day before WWDC. Even though Apple didn’t show any glasses, they did confirm Tim Cook’s promise about the impor­t­ance of Augmented Reality. With these 2 major events in action, it was also the perfect time for Augmented World Expo to host and show the global players in the AR and VR market. Continue reading Reality Report #5: Augmented, Mixed and Virtual Reality

360° Storytelling Part 1: Drag your audience right into the plot

360° story­tel­ling is one of the hottest topics. It’s not just a new medium, it’s a comple­tely new way to tell a story. The good news is that soon ever­yone can use 360 degree photos and videos to create an inter­ac­tive VR expe­ri­ence. In our new series we want to give you an over­view and a guide at the same time: from filming with the right equip­ment to publi­shing your expe­ri­ence. Let’s start with an over­view and some examples. Continue reading 360° Story­tel­ling Part 1: Drag your audi­ence right into the plot

Reality Report #4: Augmented, Mixed and Virtual Reality

Each Reality Report I try to cover all the latest monthly Augmented, Mixed and Virtual news. This month was unusual with all the major deve­lop­ments coming all at once last week.  The “Week of Wow!” began with the live streams from Facebook’s F8 confe­rence… Two years ago, Mark Zucker­berg said that AR is the plat­form of the future. Now he showed why. Also, HP is back in the game: the tech dino­saur has invested in the well-known VR Fund. And, as usual, there is no Reality Report without news from Snap – their partner Shazam has confirmed to work on AR. Reports also say that the Vive will get eye-tracking and Google Earth is on the Rift. Get excited and enjoy reading the Reality Report! Continue reading Reality Report #4: Augmented, Mixed and Virtual Reality

House Hunting in the Digital Age

No matter where in the world you are looking to rent or buy, it is likely that your house hunting market is overrun with complex, time consuming – and in most cases tire­some – rituals. Whether sear­ching for a shared dorm room or a multi-million-dollar estate, there is usually a seismic shift of emotions when the house hunt trans­forms from exci­te­ment to turmoil. We all know the problems… but is there a solu­tion?! Can tech­no­logy ease the pain of buil­ding a nest?

To put it simply, yes. Obviously there is no miracle solu­tion to real estate agents and landlords, but there are defi­ni­tely some very cool gadgets, tools and tech­no­lo­gies out there to help the average Jane and Joe. Continue reading House Hunting in the Digital Age

Reality Report #3: Augmented, Mixed and Virtual Reality

Most of the ques­tion I’ve been asked around Augmented, Mixed and Virtual Reality in the last weeks were around Apple and Magic Leap. Virtual Reality on the other hand seems to be using the pause of breath to prepare the next impact in the film and enter­tain­ment sector… and it’s all about Mixed Reality. Watch Dan Talmon’s video to under­stand what Apple will soon show. Their AR inte­gra­tion will undoub­tably have a huge impact on the new reali­ties. I have also seen some very nice VR expe­ri­ences in combi­na­tion with film, which, in addi­tion to Social VR, is one of the conver­gences that will be the game changer for Virtual Reality. Enjoy reading the Reality Report! Continue reading Reality Report #3: Augmented, Mixed and Virtual Reality

Leaving the reduced reality: with the FlyingLab to SXSW

“Keep Austin weird” – a slogan you will hear on repeat after arri­ving at the South by Southwest (SXSW) festival in Austin. It is one of the biggest festi­vals world­wide where film, music and inter­ac­tive indus­tries converge into a giant crea­tive mixing pot. Augmented, Mixed and Virtual Reality are gaining momentum and fast beco­ming an influ­en­tial part of the inter­ac­tive panel. As part of the Luft­hansa FlyingLab I was on loca­tion in Austin to collect some impres­sions for you. Continue reading Leaving the reduced reality: with the FlyingLab to SXSW