Reality Report

Reality Report #8: Augmented, Mixed and Virtual Reality

Only one week to go until Apple laun­ches its new iOS with ARKit and the new iPhone, but the news just came in from Google about their own tool: ARCore. It seems like Moun­tain View has realized that ARKit will bring AR to the masses while Google’s Project Tango got stuck with lame phones and no apps avail­able. In other news, HTC has reduced the price of the Vive and Lenovo presented an Augmented Reality lights­aber. Enjoy reading the latest Reality Report.

INVESTMENTS & TRENDS

Google announces ARCore, an AR tool similar to Apple’s ARKit. ARCore comes for appli­ca­tions on regular phones and does not require the depth sensors needed for their previous Tango technology.

A quick over­view on ARCore and what is diffe­rent to Tango on The Verge: https://www.theverge.com/2017/8/29/16219696/google-arcore….

Matt Mies­niks from Super Ventures wrote a detailed compa­rison: https://medium.com/super-ventures-blog/how-is-arcore-better…

More details on ARKit will be avail­able during the Apple Special Event on September 12th (10 am PST / 7 pm CET): https://www.apple.com/apple-events/

Apple’s consumer-first approach with the ARKit will also influ­ence the enter­prise market. More in our article on WeAreAR: https://www.wearear.com/consumer-to-enterprise-why-apple-will-change-augmented-reality/

One more piece on ARKit and ARCore: Until now the Micro­soft Holo­Lens has been the star of the past year, the massive reach of Apple and Google will let them shine this year: https://arstechnica.com/gadgets/2017/08/microsoft-was-leading-the-world…

Matter­port raised $5M from Sony Ericsson. The 3D captu­ring specia­list is now at a total funding of $66M according to Crunch­base: More on Tech­Crunch: https://techcrunch.com/2017/08/22/matterport-grabs-5m…

Cisco mentioned AR/VR and Remote Experts as two out of of seven trends in their study “Customer Expe­ri­ence 2020”. More on Cisco: https://discover.cisco.com/en/us/retail/ebook/cx2020

NEW TECH…WHAT’S HOT

Lenovo presented a Mixed Reality headset with a lights­aber that turns you into an AR Jedi master. Wired has more: http://www.wired.co.uk/article/star-wars-augmented-reality-lenovo

Magic Leap rese­ar­chers published a paper entitled “Toward Geome­tric Deep SLAM“. The paper describes a tracking system powered by two deep convo­lu­tional neural networks. Road­toVR has more: https://www.roadtovr.com/magic-leap-researchers-reveal-deep-slam-tracking-algorithm/

HTC drops the price of the Vive by $200 to $599. This might be a reac­tion to Facebook’s pricing stra­tegy with the Oculus Rift still cheaper than the Vive at $499. Tech­Crunch has more: https://techcrunch.com/2017/08/21/htc-drops-price-of-vive-by-200…

Micro­soft filed a patent for an Augmented Reality wand. It seems to be a device to control head­sets with hand gestures. The Verge has more: https://www.theverge.com/2017/8/24/16195850/microsoft-wand-augmented-reality…

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